Who We Are
Born and bred, we are a New Orleans owned and operated clothing brand providing original locally themed apparel. Alon, Hebrew for oak tree, is represented in the leaf and acorn logo, which pays tribute to the majestic live oaks that adorn our city's parks and streets. A keen eye will also see the city literally in Alon.
We strive to bring creative patterns and styles that reflect the geniality, pride, and resilience of our great community. Some loud and obvious to all, others noticable only to the locals. Our products are made from the best performance fabrics that can beat the heat of Satchmo Fest and seamlessly transition to dinner at The Pelican Club.
The Name
We wanted our brand name to be simple, easy to remember, and reflect what we are all about. A singular word can speak volumes: Chanel, Prada, Nike, Gucci. The inspiration came quick and rather easily, just check out our workmark in the mirror.
The Logo
Once we had our brand name, the logo was a mere formality. It's quite serendipitous that "Alon" is Hebrew for "oak tree", because we have thousands of majestic live oaks adorning the sidewalks and streets of our great city. The answer was simple: a live oak leaf and acorn.